Lagos, Nigeria – 01 May 2016 – Nexcel Marketing – an innovative experiential marketing agency has been appointed by Aerva  as its dealer in Nigeria and the West African sub region.

Aerva  is a pioneer in cloud-based display network management that enables real-time interactivity, dynamic social media integration and mobile engagement across digital displays.

Headquartered in Cambridge -Massachusetts, Aerva offers leading-edge cloud-based software for creating, managing and delivering compelling content and experiences across multiple digital media channels. Aerva helps retailers, media networks, brands, and enterprises engage audiences by enabling dynamic and real-time interactivity between mobile, social platforms and digital display networks. For more information, visit

The company’s platform for driving multi-screen networks allows for the execution of engaging digital experiences that span mobile, social, digital and interactive display channels. Clients include P&G, Anheuser-BuschAPN Outdoor, the US Navy, Beats-by-DreHTCTaco Bell , Northeastern University,  and Plural Media.

In today’s conversation-driven economy, dynamic and interactive content is the lifeblood of compelling marketing / advertising, and indeed brand experience.

Aerva’s technology has been a part of shaping digital content delivery from Times Square to local convenience stores in the United States, Europe and Asia-Pacific regions and the platform is simply world-class.

Nexcel Marketing is a Nigerian marketing communications Agency with reputation for enabling experiences that innovatively connects brands with their target audiences leveraging on technology.

Nexcel is therefore responsible for the marketing/sales, installation and after sales care of Aerva’s products and services in Nigeria and the West African sub region.

Nexcel Marketing offers Aerva’s tested and proven solution to Brands/Advertisers, Digital Billboard Operators, Corporate Organizations as a reliable platform to engage their customers and indeed their target audience across all digital channels (paid, earned and owned).

With Aerva’s robust solution,

  • Advertisers/brand architects will be able to strengthen the emotional bond between their brands and customers through engaging one-to-one communications (a two- way- street model which is critical in generating critical feedback in the ‘conversation economy ‘)
  • Enterprise Corporate Communications will be digitally scheduled, managed and delivered with interactive Digital Signage that replaces ‘traditional notice boards’ in public locations.
  • Digital Billboard Operators will be able to remotely schedule/deploy content, monitor and manage their networks thereby deriving/delivering incredible value to their clients.
  • Event Organizers will be able to create memorable experiences through live audience engagements with their smart devices.
  • Integrated Brand Activations/Promotions are seamlessly deployed across digital media channels – Smart devices/social media/Digital Out of Home platforms with measurable ROIs/analytics of reach and impact.

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