Absen Brand Launch
Client
Absen Photo Electric Company Ltd.
Shenzhen, China
Shenzhen, China
Event
Absen Brand Launch
Venue
Sheraton Hotel
Ikeja
Lagos, Nigeria
Ikeja
Lagos, Nigeria
Audience
B2B Partners
Event Objective
To launch Absen Brand (Digital display products) into the Nigerian market.
Tactical Dimension
Focused on the B2B Partners in Nigeria in an experiential engagement . The major highlights of the engagement were brand edutainment, product demo & product endorsement to drive home the brand objectives to the core audience.
