Channel Partners Product Launch
Eko Hotels & Suites
To conduct a special Launch event of Wiko Mobile phones for Channel Partners in Nigeria .
The Execution Dimension
Focus was on the key channel partners pan-Nigeria and all major telco carriers. The launch was carefully executed to deliver on the brand promise of My Life My Rules and demonstrate the fun, youthful and different positioning of Wiko reputed as Europe’s fastest growing phone Brand.
The event objective to connect with the audience and build interest in the Wiko brand and products was achieved.