Client
Wiko Mobile
Event
Media Product Launch
Venue
Eko Hotels & Suites
Lagos, Nigeria
Lagos, Nigeria
The Brief
To conceive and deliver a world class and engaging Media launch for Europe’s Fastest Growing Phone Brand – Wiko Mobile into Nigeria’s highly competitive mobile devices market segment.
Execution Dimension
Focus was on the Media Partners in an experiential engagement . The major highlights of the engagement were brand presentation, high energy and vibrant entertainment, product demo & product endorsement to drive home the brand objectives to the core audience.
The Result
The event objective of engaging and connecting the brand to the audience was achieved. All KPI’s were delivered on time and as agreed.